PRIVACY POLICY

Effective Date: 02/26/2026

Ironyard Performance (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website, purchase products, or participate in services offered by Ironyard Performance.

If you do not agree with this policy, please do not use our services.

1. Information We Collect

We may collect the following categories of personal information:

A. Information You Provide Directly

  • Name

  • Email address

  • Phone number

  • Billing and shipping address

  • Payment information (processed via third-party payment processors)

  • Emergency contact information (for gym members)

  • Signed waivers and membership agreements

B. Automatically Collected Information

  • IP address

  • Browser type

  • Device information

  • Pages visited

  • Time spent on site

  • Referral source

C. Marketing & Communication Data

  • Email subscription preferences

  • Communication history

  • SMS opt-in data (if applicable)

2. How We Use Your Information

We use collected information to:

  • Process orders and payments

  • Manage memberships and training services

  • Provide customer support

  • Improve website functionality

  • Communicate updates, promotions, or operational notices

  • Maintain facility safety and compliance

  • Comply with legal obligations

We do not sell your personal information.

3. Payment Processing

Payments are processed through secure third-party providers. We do not store full credit card information on our servers.

Payment processors are responsible for their own data security practices.

4. Cookies & Tracking Technologies

We may use cookies and similar technologies to:

  • Improve site performance

  • Analyze user behavior

  • Customize user experience

You may adjust your browser settings to disable cookies. Disabling cookies may affect website functionality.

5. Sharing of Information

We may share personal information with:

  • Payment processors

  • Website hosting providers

  • Email marketing platforms

  • Business service providers supporting operations

We require third parties to safeguard your information and use it only for authorized purposes.

We do not sell or rent personal data.

6. Data Retention

We retain personal information only as long as necessary to:

  • Fulfill contractual obligations

  • Maintain membership records

  • Comply with legal requirements

  • Resolve disputes

7. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have the right to:

  • Request access to personal information we collect

  • Request deletion of personal information (subject to legal exceptions)

  • Request correction of inaccurate personal information

  • Know what categories of data we collect and how it is used

To exercise your rights, contact us at:

info@ironyardperformance.com

We will verify your identity before fulfilling requests.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect personal information.

However, no transmission over the internet can be guaranteed 100% secure.

9. Children’s Privacy

Our services are not directed to children under 13 without parental consent.

If we become aware that personal information has been collected from a child without proper authorization, we will take steps to delete it.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Updated versions will be posted on this page with a revised effective date.

Continued use of our services after changes are posted constitutes acceptance.

12. Contact Information

Ironyard Performance
2167 Hilltop Drive
Redding, California 96002
info@ironyardperformance.com
(559) 840-6756